After re-reading The Fine Artists Career Guide: Making Money in Arts and Beyond by Daniel Grant (who by the way has a whole bevy of art career books to his name with Allworth Press), we were inspired to re-create our very own business cards.
Grant is a big believer in the “get” – the things that help artists stand out in the crowd and promotion is BIG on his list. We had previously seen Moo Cards - mini business cards and were inspired to draft up our unique slice of the pie. After easily and quickly loading some of our own artwork on the site and then selecting the right crop, we waited about two weeks for delivery and simply could not be happier with the quality or end result.
The benefit of Moo Cards is now we have something extra to talk about when handing out the card – the image that appears on the front as a series from our very own artwork (we uploaded 30 images). It’s a highly visual world according to Daniel Pink’s Right Brainers Will Rule the World book and it requires a new approach on marketing, a fresh breeze of air, and smart thinking.
